Owner of Newham based IT business is hoping more local firms will upgrade over buying new tech

Tuesday 16th August, 2022

The director of an IT business is encouraging more local firms to upgrade, rather than buy expensive new kit.

Adrian (Ady) Tubb of Trusted Tech in Newham says many companies are already choosing to invest in the computer equipment they have, calling on his expert services to restore and repair laptops and desktops.

Ex-forces Ady, who spent 10 years in the Royal Signals and has 23 years’ experience in the IT industry, is now calling on more businesses to do their bit to lower Cornwall’s carbon footprint.

“I’m trying to get the message out there that it’s better for the environment if you keep computer equipment in life for as long as possible,” said Ady, who has put the ‘circular economy’ ethos at the heart of Trusted Tech.

“I reuse, repair, refurbish and recycle everything I can and try to send zero to landfill,” he said, adding that often budget constraints make upgrading an option.

“A lot of companies are having to go a bit tighter on their finances and people are going for refurbishment, rather than buying brand new computers,” he said. “I can sell them with a warranty, so they’re still getting that peace of mind.”

Ady, a telecoms engineer in the army before training in data communications and then as a IT engineer, has worked all over the UK before returning home to Cornwall to set up a tech business four years ago.

He ran Trusted Tech part time for three years with a business partner, before deciding to take the plunge and work full-time for the firm last year.

“I really enjoy it,” said Ady, who can turn his hand to most technical challenges. “It’s satisfying when you do a good job for a customer and they go away happy.”

Trusted Tech can upcycle old computers and equipment for resale and also offers a secure data destruction service, using the latest technology to wipe computer disks.

Customers are then given a photographic data destruction and data erasure report as verification.

“A lot of people don’t realise that we can offer this service, too,” says Ady, describing the erasing machine, which is a powerful magnet that takes around 90 seconds to zap a hard drive disk.

“It’s the best and safest way of disposing of old hard disks to prevent a data breach and your data getting into the wrong hands.”

Ady says he hopes to build his customer base and help spread the word about how IT can be sustainable.

“I’ve been to a few networking events recently to try to make more Cornish businesses aware of what we do in terms of repairs, upgrades and refurbishment, along with IT and computer recycling (electronic waste)” said Ady, who can offer support on site from his office in Newham or remotely. “It’s great meeting new people and building up new contacts.”

Watch our video with owner Andy, here.

To find out more, see trustedtech.uk.com